Maximize Your Dollar at the Grocery Store

by Dave on July 4, 2009

As first seen in Coastal Sussex Weekly, June 11, 2009:

by Lisa Sumstine

In the fall, we were fortunate enough to be able to take an 8 week class on how to maximize your dollar at the grocery store.  My plan is to share all this really great info with you.  Here’s our first installment- hope you learn as much as we did.

Let’s start off this class with a few things I want you to think over.

Do you have the mindset?
Coupons and frugality really go hand in hand. Using coupons is a great way to get started in your frugal journey; however it needs to be paired with budgeting, meal planning, stockpiling, and various other sources. We all like to learn new ways to save money, but the truth is that if you develop a frugal mindset, you will find yourself applying frugality in your everyday life and it will become a habit in everything you do.

When you start out with using coupons you might feel uncomfortable. Don’t be surprised if you initially feel self-conscious, uncomfortable, or even guilty “taking advantage” of the deals available to you. After all, the store or manufacturer is losing money, aren’t they? Not really. These coupons are also carefully coordinated with retailers to maximize sales without loss in profits. The industries are looking out for themselves. It’s up to you to look out for yourself, and your family, in protecting your precious financial resources. To do this, you need to put yourself in the right mindset.

Things to consider:

**Stores are FULLY reimbursed for the face value PLUS 8cents for each coupon you use. Ignore cashiers that say your stealing money from the store. It’s not the truth.

**Understand that using a coupon does not mean you are cheap, poor, or unable to pay full price for an item.

** Being frugal shows that you care about your finances.
It shows that you are a contentious, well informed consumer.

** Becoming frugal is a journey that you will never regret taking. It will transform your life and your family for the better.

Giving Yourself Time

The overall goal is to team up the sales, promotions, coupons, and rebates, to reap the highest possible savings. Sound overwhelming? It can be at first. You have to give yourself time to learn how to do this well. Your savings at first may not be huge, but over time they will increase if you are diligent. There is a lot to learn, including tricks of the trade, so don’t psych yourself out as you get started. Just stop, think, and remember: it’s a marathon, not a sprint.

Here’s a link to the entire class in case any of us asked questions you may have.

Next week: Meal Planning and Budgeting

Lisa can be found on or email

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